Producing Results with Higher Education Digital Marketing

96%

Conversion Rate Increase

Creating a Full-Funnel Student Enrollment Marketing Machine

Purdue University

Lucid developed a comprehensive multi-channel digital strategy to connect the Krannert School of Management with highly qualified prospective students. The results: a higher volume of engaged potential students, with decreased cost-per-lead and increased conversation rates.

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Fueling Demand for MBA’s in the Motor City

Wayne State University

Through a multi-prong strategy, Lucid Education increased the MBA class size of the Mike Ilitch School of Business at Wayne State University by 118% over a four year span. Through paid search, retargeting, and LinkedIn advertising, the university connected with high quality prospective students resulting in a dramatic enrollment increase and more than a million dollars in revenue growth.

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558%

Return on Investment

Our Clients Say It Best

”
Lucid is extremely quick to respond to our campaign changes and to questions. I always hear back from my account manager same-day, and typically within the hour. We appreciate this timeliness as it gives us flexibility in our marketing. Lucid’s treatment of its clients can’t be beat.

Nicole
PURDUE UNIVERSITY, KRANNERT SCHOOL OF MANAGEMENT
”
Working with Lucid Agency has been a great experience that has yielded very positive results. With Lucid’s help, graduate enrollment in my school has nearly doubled over the last two years.

STEVE
WAYNE STATE UNIVERSITY, MIKE ILITCH SCHOOL OF BUSINESS
”
Collaborating with the Lucid team has been a game changer in our undergraduate student recruitment efforts. They are personally invested in our results and understand our students in Purdue’s College of Liberal Arts.

JODI
PURDUE UNIVERSITY, COLLEGE OF LIBERAL ARTS
”
Over the last two years, Lucid has become our go-to search engine marketing resource. They are knowledgeable, thorough and take initiative. Even with excellent results, they continually strive to improve. I highly recommend Lucid Agency

SUSAN
ARIZONA STATE UNIVERSITY
”
Lucid has been an exceptional extension of our marketing office, offering a wealth of knowledge, resources, unparalleled service, and remarkable flexibility in customizing their approach to meet our needs and goals. Lucid has exhibited a profound commitment to our success, which has resulted in a return on our digital investment that has exceeded our expectations.

DAN
PURDUE UNIVERSITY, KRANNERT SCHOOL OF MANAGEMENT