LinkedIn is more than a social network for professionals to connect over. For higher education marketing, LinkedIn offers a variety of products to improve and boost higher education lead generation and brand awareness. These products range from text ads to video ads to lead generation forms, and beyond. Here are the products LinkedIn has to...
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Four people standing in a line focused on their smartphone screens exemplify why mobile content marketing for higher education can more effectively reach prospective students
Higher education marketing trends have advanced dramatically within the last few years – even the last few months. While the days of pamphlets sent through the mail are fading, the reign of mobile marketing is rising.   It is imperative that education website design and marketing schedules stay current to really make an impact. And we mean, current. Trends are...
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